The Art of Storytelling in Marketing: Connecting Authentically with Your Audience
Everyone in the content marketing world talks about narrative marketing and how, if you lead with empathy and tell a sto...
November 7, 2024
October 19, 2023How to use AI to define your brand voice
This is NOT an exercise in creating copy/paste content from ChatGPT. I repeat: this is NOT a prompting tip to have AI wr...
August 9, 2023What You Need to Know About Business Growth and Conversational Marketing
This past spring, the Brand Yourself team went to Social Media Marketing World to get up-to-date information on digital ...
June 29, 2023Curating a Captivating Blog Post
The world of content marketing is fast and changes by the hour. I recently talked to a colleague about what goes into co...
May 16, 2023Making Marketing Easy and Affordable for Small Businesses in 2023
As a small business owner myself, I understand the struggle of juggling tight cash flow and trying to make every dollar ...
February 24, 2023May the Algorithm Force be With You…and Your Facebook Feed
Do you feel like Facebook has changed its algorithm every time you blink? Are you really trying to finetune your social ...
February 5, 2023The Instagram Algorithm Decoded…For Now
Are you trying to crack the algorithm, hoping that when you do, it’ll lead to more sales on Instagram? What is an ...
January 30, 2023Hooks that Actually Work
Social media content should be consistent, repeatable, and engaging. It gets rather difficult to find 10 different ways ...
January 11, 2023Sales Funnels 101
Imagine this: You’re meeting with your marketing team, talking about your Q1 marketing goals for 2023. Your collea...
December 8, 20222023 Predicted Marketing Trends
2023 is a few weeks away; hopefully, you are working ahead and preparing content for the new year. Before digging into c...
November 18, 20228 Ways to Engage on Social Platforms
Imagine you are at work with your head down, checking things off your to-do list. You are grooving and jiving, and you l...
November 7, 2022Call-to-Action Strategies that Increase Engagement on Your Posts
Keep your marketing goals in mind when creating social media content! What is it that you genuinely want to accomplish o...