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About

Get to know us better

Meet our Storytellers

Founder and CEO, Kind of a Big Deal

TAMI ENFIELD

Tami was born and raised in Northfield, Minnesota. She lives there now with her husband and two children who don’t seem to stop growing up.

With Marketing and Sales experience dating back to 2001, Tami knows a thing or two about bringing fresh air to an old brand. In addition to her professional experience, Tami is a big data geek. She finds inspiration in trying to figure out why your Facebook ad campaign is a total flop. She is a lifelong learner and loves keeping up with new strategies.

When she isn’t trolling around Facebook (for work–really!), Tami enjoys curling up with a cup of coffee and a good book. She loves the sound of laughter and can’t wait to head back to the beach and build more sand castles with her kiddos.

Director of Insights

CAITY VIREN

Caity is Brand Yourself’s Director of Insights. After spending a couple of years enjoying the beach in North Carolina, she has returned to the land of 10,000 lakes for good! Caity brings both B2B and B2C knowledge to the team, with a focus on social media advertising and inbound campaigns. She loves using her experience in the agency world and testing new ideas with clients across different industries.

Caity lives in Saint Paul, MN with her husband Rob, adorable son Tucker, and two rescue mutts Allie and Zoey. She is the owner of an obsessively organized email inbox, lover of outdoor adventures (a certified kayak instructor!) and is constantly on the hunt for the world’s best cheese curds.

Content Creator

JORDAN ANDREAS

Jordan is Brand Yourself's Social Media Trailblazer. After graduating from the University of Wisconsin – River Falls with a Bachelor of Science in Marketing Communications she returned to her hometown of Northfield, MN. Jordan is excited to bring her passion for marketing and photography to the team and is ready to make connections with current and future clients.

When Jordan is not working she enjoys painting, being outdoors (even though she is allergic to all things nature) and traveling as much as possible. She was fortunate enough to get to live in Scotland for eight months and is ready to go back and keep exploring. Some of Jordan's favorite activities around Northfield are hiking through the Carleton Arboretum, getting ice cream at Hogan Brothers and celebrating the Defeat of Jesse James Days. She is excited to be back in her hometown with the chance to work with local businesses and help them grow.

Chief Troublemaker

ADDISON ENFIELD

Addison resides in Northfield with her mom and dad. She loves picking on her little brother and discovering the best filters for her Music.ly videos.

As an entrepreneur herself she has worked to build an online bookstore, a lemonade stand, and crafted coasters made from ceramic tiles for her family at Christmas. She is excited to learn more about social media and is inspired to raise as much trouble as possible. (All in good fun!) Her primary role at Brand Yourself is to provide both emotional and comedic support.

In her spare time she enjoys playing four-square at recess, reading, coloring, and hanging out with her friends. Her passion however is hockey. She loves playing as Wing for her U10 team and can’t wait to get her next hat-trick.

Digital Wrangler

LINDY WIFLER

Lindy joined Brand Yourself as the team’s task-master, eh em, I mean project manager. She has a background in advertising and marketing, both on the agency and corporate side. She has a passion for detail, multi-tasking, to-do lists and more importantly….crossing off items on said to-do list. But really, she is fun too! She shares a love for photography with Tami and Tasha and enjoys every opportunity that she gets to use her creative eye and bring to life what she sees.

Lindy lives in Farmington, MN with her husband and their adorable little girl, who would read books all day and never sleep if her mom would let her. As a family they love to go for walks, watch movies and discover the next best place for pepperoni pizza. Lindy love-love-loves coffee, fall weather and cozying up on the couch with one of the many throw blankets she has an addiction to buying.

Lindy is excited to be a part of the Brand Yourself team and use her eye for detail to support the team, and add value to every project she touches.

Visual Curator

TASHA HERRGOTT

Tasha lives in a small town just southwest of the Twin Cities with her hard-working husband and two small children – a little boy who is a compassionate, snuggly, rule-follower and a little girl who is sweet, spunky, and incredibly strong-willed like her mommy. She has recently fulfilled her lifelong dream of purchasing a hobby farm!

Tasha has been a professional photographer for nearly two decades and brings a love for creativity and an eye for art into nearly everything she enjoys (building the “hugest” marble tower with the kids, hanging with friends, boutique shopping, redesigning a room in her thoughts, or cozying up on the couch at the end of the long day to catch up on world events with her husband). She’s excited to be in a position with Brand Yourself where she can introduce her creative thought processes into each custom project.

Online Designer

KELSEY SIQVELAND

Kelsey is a graphic and web designer with over 9 years of experience working with small businesses looking to enhance their brand identity. Her goal is to create aesthetically captivating designs that successfully communicate our clients’ messages and inspire others to reinvent their own brand identity.

With an educational background in advertising and web design, she approaches projects with a marketer’s strategy, coder’s logic and designer’s eye. She caters to each client’s unique situation and moves them in the right direction. Her philosophy has always been no fluff, just great design.

Intern of Chaos

MALLORY TIDONA

Mallory grew up in our beloved Northfield where she was well known for her position of goalie on the high school hockey team. She has recently begun her freshmen year at Bethel University, where she will also be a part of their women’s hockey team. During her time with Brand Yourself, Mallory has jumped in with two feet to learn all about social strategy, video and photography, and campaign management.

In her free time, Mallory enjoys going on adventures with her friends. She can often be found indulging in a good PB&J sandwich and Capri Sun. Mallory, or “Mal” as her friends call her, has a beloved pet Frenchie named Louie, and a younger brother whom she reluctantly shares a car with.

We’re strategic, we’re social, and we’re ready to help you tell your story.

 

Every business has a story to tell – and we’re no exception.

In the beginning there was Facebook. And, that’s where our story opens. In a small home office in a little town in the Midwest, Brand Yourself Founder, Tami Enfield began writing and publishing Facebook posts for businesses. Soon after, clients starting asking her to develop branding materials and websites and, not one to back down from a challenge, she did it.

Then, while looking for even higher return on investment for her clients, she began researching what made stellar social media strategy. The rest is history. We’ve outgrown that little office and are now a full-service marketing agency offering a range of services including social media and marketing strategy, inbound marketing campaigns, and brand development.

Our Company Core Values which embody the way we tell our stories;
1. We take your business seriously, but not ourselves
2. We put family first
3. We do the next right thing
4. We are life-long learners
5. We carry a spirit of generosity
6. We have grit
7. We are grateful

That’s our story. What’s yours?

Organizations we spend our time serving:

  • Northfield Chamber of Commerce
  • The Southern Minnesota Initiative Foundation
  • The Northfield Enterprise Center
  • Minnesota Women in Marketing & Communications (MWMC)
  • The Brewers Association