About Us

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We’re strategic, we’re social, and we’re ready to help you tell your story.

 

Every business has a story to tell – and we’re no exception.

In the beginning there was Facebook. And, that’s where our story opens. In a small home office in a little town in the Midwest, Brand Yourself Founder, Tami Enfield began writing and publishing Facebook posts for businesses. Soon after, clients starting asking her to develop branding materials and websites and, not one to back down from a challenge, she did it.

Then, while looking for even higher return on investment for her clients, she began researching what made stellar social media strategy. The rest is history. We’ve outgrown that little office and are now a full-service marketing agency offering a range of services including social media and marketing strategy, inbound marketing campaigns, and brand development.

Our Company Core Values which embody the way we tell our stories;
1. We take your business seriously, but not ourselves
2. We put family first
3. We do the next right thing
4. We are life-long learners
5. We carry a spirit of generosity
6. We have grit
7. We are grateful

That’s our story. What’s yours?

MEET OUR STORYTELLERS

TAMI ENFIELD

TAMI ENFIELD

Founder and CEO, Kind of a Big Deal

    Tami was born and raised in Northfield, Minnesota. She lives there now with her husband and two children who don’t seem to stop growing up.

    With Marketing and Sales experience dating back to 2001, Tami knows a thing or two about bringing fresh air to an old brand. In addition to her professional experience, Tami is a big data geek. She finds inspiration in trying to figure out why your Facebook ad campaign is a total flop. She is a lifelong learner and loves keeping up with new strategies.

    When she isn’t trolling around Facebook (for work–really!), Tami enjoys curling up with a cup of coffee and a good book. She loves the sound of laughter and can’t wait to head back to the beach and build more sand castles with her kiddos.

    TONYA GILLEN

    TONYA GILLEN

    Director of Storytelling

      Tonya is Brand Yourself’s Director of Storytelling. Originally from Warroad, MN (uff da!) she wore many hats before joining the Brand Yourself team and brings with her a background in marketing, merchandising, and social media. Tonya is excited to work with our clients to promote their business and to strategize the best social media and marketing strategy based on their goals. She loves talking with clients about their business and what makes it special. Tonya is a very passionate and creative person, she feels blessed to be in a position that supports her enthusiasm.

      Residing in the country with her husband and adorable mini Australian shepherds Trax and Leo, they enjoy all things outdoors. Trax and Leo enjoy long walks in the woods, chasing squirrels, and sharing ice cream with their mom. They built their home from the ground up, and when she’s not working, you can usually find Tonya sitting on her front porch reading a good book.

      Caity Viren

      Caity Viren

      Director of Insights

        Caity is Brand Yourself’s Director of Insights. After spending a couple of years enjoying the beach in North Carolina, she has returned to the land of 10,000 lakes for good! Caity brings both B2B and B2C knowledge to the team, with a focus on social media advertising and inbound campaigns. She loves using her experience in the agency world and testing new ideas with clients across different industries.

        Caity lives in Saint Paul, MN with her husband Rob, adorable son Tucker, and two rescue mutts Allie and Zoey. She is the owner of an obsessively organized email inbox, lover of outdoor adventures (a certified kayak instructor!) and is constantly on the hunt for the world’s best cheese curds.

        ADDISON ENFIELD

        ADDISON ENFIELD

        Chief Troublemaker

          Addison resides in Northfield with her mom and dad. She loves picking on her little brother and discovering the best filters for her Music.ly videos.

          As an entrepreneur herself she has worked to build an online bookstore, a lemonade stand, and crafted coasters made from ceramic tiles for her family at Christmas. She is excited to learn more about social media and is inspired to raise as much trouble as possible. (All in good fun!) Her primary role at Brand Yourself is to provide both emotional and comedic support.

          In her spare time she enjoys playing four-square at recess, reading, coloring, and hanging out with her friends. Her passion however is hockey. She loves playing as Wing for her U10 team and can’t wait to get her next hat-trick.

          LINDY WIFLER

          LINDY WIFLER

          Digital Wrangler

            Lindy joined Brand Yourself as the team’s task-master, eh em, I mean project manager. She has a background in advertising and marketing, both on the agency and corporate side. She has a passion for detail, multi-tasking, to-do lists and more importantly….crossing off items on said to-do list. But really, she is fun too! She shares a love for photography with Tami and Tasha and enjoys every opportunity that she gets to use her creative eye and bring to life what she sees.

            Lindy lives in Farmington, MN with her husband and their adorable little girl, who would read books all day and never sleep if her mom would let her. As a family they love to go for walks, watch movies and discover the next best place for pepperoni pizza. Lindy love-love-loves coffee, fall weather and cozying up on the couch with one of the many throw blankets she has an addiction to buying.

            Lindy is excited to be a part of the Brand Yourself team and use her eye for detail to support the team,  and add value to every project she touches.

            Tasha Herrgott

            Tasha Herrgott

            Visual Curator

              Tasha lives in a small town just southwest of the Twin Cities with her hard-working husband and two small children – a little boy who is a compassionate, snuggly, rule-follower and a little girl who is sweet, spunky, and incredibly strong-willed like her mommy. She has recently fulfilled her lifelong dream of purchasing a hobby farm!

              Tasha has been a professional photographer for nearly two decades and brings a love for creativity and an eye for art into nearly everything she enjoys (building the “hugest” marble tower with the kids, hanging with friends, boutique shopping, redesigning a room in her thoughts, or cozying up on the couch at the end of the long day to catch up on world events with her husband). She’s excited to be in a position with Brand Yourself where she can introduce her creative thought processes into each custom project.

              JEFF HEALY

              JEFF HEALY

              SEO Ninja

                Jeff has lived in and around the Minneapolis area his whole life. He now lives in Burnsville and can’t say the name of his own town without giggling a little.

                He knows that for most businesses climbing the search engine results ladder is more like going up the down escalator. Jeff’s been honing his SEO skills like Chuck Norris (because Google updates its PageRank when Chuck Norris tells it to), and implementing breakthrough strategies for search marketing for over a decade. When’s he’s not obsessing about how to manipulate Google or Bing, he’s probably hiking somewhere or finding another dangerously large rock to climb.

                KELSEY SIQVELAND

                KELSEY SIQVELAND

                Online Designer

                  Kelsey is a graphic and web designer with over 6 years of professional experience working with small businesses and individuals. Her goal is to create aesthetically captivating designs that successfully communicate our clients’ messages and inspire others to reinvent their own brand identity.

                  With an educational background in advertising and web design, she approaches projects with a marketer’s strategy, coder’s logic and designer’s eye. She caters to each client’s unique situation and moves them in the right direction. Her philosophy has always been no fluff, just great design.

                  MALLORY TIDONA

                  MALLORY TIDONA

                  Intern of Chaos

                    Mallory grew up in our beloved Northfield where she was well known for her position of goalie on the high school hockey team. She has recently begun her freshmen year at Bethel University, where she will also be a part of their women’s hockey team. During her time with Brand Yourself, Mallory has jumped in with two feet to learn all about social strategy, video and photography, and campaign management.

                    In her free time, Mallory enjoys going on adventures with her friends. She can often be found indulging in a good PB&J sandwich and Capri Sun. Mallory, or “Mal” as her friends call her, has a beloved pet Frenchie named Louie, and a younger brother whom she reluctantly shares a car with.

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                    Organizations we spend our time serving:


                    • Northfield Chamber of Commerce
                    • The Southern Minnesota Initiative Foundation
                    • The Northfield Enterprise Center
                    • Minnesota Women in Marketing & Communications (MWMC)
                    • The Brewers Association