Most organizations aren’t short on AI tools.
They’re short on clarity about what to do with them.
You just don’t know exactly where to start, what to automate, what not to automate, or how to build something your people will actually use.
That’s where I come in.
Part strategist, part pattern-finder, part person-who-will-probably-look-at-your-process-and-ask, “Why are you still doing that manually?”
I work with founders, executives, and leadership teams to understand how work actually happens inside their organizations — and where AI can make it better.
Sometimes that means discovering dozens of workflows that could save a leadership team hours of work.
Sometimes it means building a content system around conversations that are already happening.
Sometimes it means interviewing a founder and finally capturing the ideas they’ve been carrying around in their head for ten years.
And often, it’s some combination of all three.
I’m not here to sell you AI for the sake of AI.
I’m here to help you figure out where it belongs.
AI is extraordinarily good at processing, organizing, synthesizing, drafting, finding patterns, and accelerating work.
Humans are extraordinarily good at judgment, context, relationships, lived experience, intuition, creativity, and deciding what matters.
The interesting work isn’t choosing between them.
It’s designing better ways for them to work together.
That’s what we’re building.
Trusted by leaders who want AI to make work better — not just faster.
Trusted by founders, executives, and organizations across industries since 2011.
Tami Enfield, a Brand Strategist and the founder of Brand Yourself, a consultancy launched in 2011. Not only does she LOVE marketing strategy, it’s also her passion. She loves consulting about as much as she loves reading about it. After launching Brand Yourself, she’s been told (and tries to embody) that she has a mix of intelligence, humor, and heart that creates a safe space for her clients to openly discuss their business challenges. Her mission is to give the gift of authenticity to the internet by encouraging leaders to write more CANDID Content.
Businesses and marketers face an important question: how “real” will you be on social media? We all see popular brands who keep their social media super professional – like Anthropologie or Williams Sonoma. But we also see successful brands that are much more raw and unfiltered like Gary Vaynerchuck. Then, there are brands that fall somewhere in between, like Chip and Joanna Gaines’ Magnolia brand. With so many successful brands sharing content with different degrees of what’s usually considered to be professional, how can you know which approach is right for you?
Tami Enfield, a renowned brand strategist and marketing expert, guides you through the CANDID Content Framework™. This revolutionary methodology is designed to help entrepreneurs, influencers, and content creators confidently develop a genuine online presence. Whether you’re struggling to connect with your audience or seeking to elevate your brand, this podcast offers insightful interviews, engaging discussions, and actionable strategies to bring your brand to life.
This interview with Tami Enfield, a highly sought-after brand strategist, social media expert, and creator of the CANDID Content Framework™, explores how authenticity can be your greatest asset in building meaningful connections with your audience, fostering trust, and ultimately driving sales.
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