Social Media Spring Cleaning Checklist

Social Media Spring Cleaning Checklist

Does Spring have you itching for some change? Us, too.

We want to make it easy to give your social media presence a facelift. With three tips, you can transform how your brand leverages a social media platform.

[Tweet “Spring cleaning tips for your #socialmedia profiles.”]


Refresh your cover photo. Chances are, it’s been months (or even years–cringe) since you have changed this graphic. You can advertise a current promotion, or reflect a brand update.

Connect your social media accounts to your profile. If someone is visiting your Facebook page, make it easy for them to find you on other social platforms as well.

Use your Call To Action button! You’ll find it placed over your cover photo. This is an easy place for you to collect emails, promote a product, or raise money.

[Tweet “Three tips to give your Facebook profile a facelift. #socialmedia”]


Make lists of your team members and strategic partners.

Lead a social media for business refresher for your team (company hashtags, using Twitter to generate leads).

Use tools such as Twitonomy and Hashtagify to discover new hashtags within your industry.

[Tweet “Three ways to improve your brand’s presence on Twitter. #socialmedia”]


Does your Instagram handle match your Twitter handle? This makes it far easier to folks to find you on new platforms.

Learn about the algorithm change. To ensure you stay at the top of your followers’ feeds, be sure to interact with them by liking and commenting on their photos.

Schedule a professional photo shoot. You’ll be surprised how useful these photos will be across the board, and they’ll make for great Instagram content.

[Tweet “Three ways to boost your Instagram game. #socialmedia”]


Do all the Pins you’ve uploaded link to your website? Find out by clicking “Edit” on the Pin, and making sure the Website field leads to the proper URL.

Create beautiful graphics for your blogs. They can either be titles for the featured image, or an infographic breaking down the content. Use these images to share your blog to Pinterest.

Add a “Pin It” button to the images in your blog. This makes it easier for your fans to show you some love.

[Tweet “Three tips to boost your #Pinterest profile. #socialmedia”]

Want to learn more?

We spend all day on social media. Give us a call today to schedule an introduction (we love craft beer and coffee equally, so take your pick on the location).


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