Everyone in the content marketing world talks about narrative marketing and how, if you lead with empathy and tell a story, you will create more meaningful connections. Don’t we all want that? Not only as a brand to feel connected
This is NOT an exercise in creating copy/paste content from ChatGPT. I repeat: this is NOT a prompting tip to have AI write your content for you. Now that we’ve settled that – on with the lesson: AI tools such as ChatGPT
This past spring, the Brand Yourself team went to Social Media Marketing World to get up-to-date information on digital marketing trends and our industry's "what we should be doing" aspects. Digital marketing is a fast-paced industry, and it's only getting faster
The world of content marketing is fast and changes by the hour. I recently talked to a colleague about what goes into content creation, and my friend said, "It's just writing blogs; it's not that big of a deal." Aside
As a small business owner myself, I understand the struggle of juggling tight cash flow and trying to make every dollar count. More often than not, marketing is the first thing to be cut from the budget and the last
Do you feel like Facebook has changed its algorithm every time you blink? Are you really trying to finetune your social media skills for 2023? We are here to share some essential tips you can immediately implement to make the
Are you trying to crack the algorithm, hoping that when you do, it'll lead to more sales on Instagram? What is an "algorithm" anyway? The algorithm is the unseen force that decides what content ends up in your Instagram feed.
Social media content should be consistent, repeatable, and engaging. It gets rather difficult to find 10 different ways to say the same thing, doesn’t it? You also must be creative enough to grab someone’s attention within a few seconds. So.
Imagine this: You're meeting with your marketing team, talking about your Q1 marketing goals for 2023. Your colleague mentions it will be best to implement a sales funnel for the new product/service your team is launching. You instantly stop listening,
2023 is a few weeks away; hopefully, you are working ahead and preparing content for the new year. Before digging into content writing, check out our 2023 predicted marketing trends. These tips will help you create attainable marketing goals, and