The world of content marketing is fast and changes by the hour. I recently talked to a colleague about what goes into content creation, and my friend said, "It's just writing blogs; it's not that big of a deal." Aside
I’ve officially finished my first month at Brand Yourself and I couldn’t be more excited for the rest of the summer. A little about me… I graduated from Northfield High School this spring and will attend Bethel University in Arden
The Content Code, a social media marketing book penned by expert Mark Schaefer. As I’ve been reading it, I’ve highlighted and marked up the text. Here are a few of my favorite quotes from Chapters 1-4. Creating
Content marketing is a term that not in everyone’s vocabulary yet but it is something that every business is doing. Doing well? Maybe. Let’s discuss it. I have been reading a book called Content Marketing by Rebecca Lieb. It explains what
As a marketing consultant (both online and off) one of my first suggestions for clients that want to boost their SEO, online presence, brand recognition and Social Media efforts is to create a blog – and make sure to post