Break free from the one-size-fits-all approach. In a world flooded with generic pitches and cookie-cutter content, how do you ensure your voice is heard? Entrepreneurs often wrestle with self-doubt when claiming their expertise, but it’s time to stop blending in and start standing out. Brand Yourself is your partner in this journey, providing you with the tools and insights to embrace your authenticity. Together, we’ll turn your personal brand into a powerful marketing asset.
We know the pressure of putting yourself out there. The fear of imposter syndrome and the overwhelm of content creation can be paralyzing. But here’s the truth: your story is powerful. We guide you to share it in a way that captivates and converts. Let’s make your brand voice as unique as your story.
Your personal brand is more than your reputation—it’s your most powerful marketing asset. As an entrepreneur, leveraging your personal brand strategically isn’t just a nice-to-have; it’s the key to growing your business in 2025 and beyond. If you’re not using your personal brand to connect authentically with your audience, you’re leaving opportunity—and revenue—on the table. Here’s how you’ll know it’s time to build your personal brand:
I’m Tami Enfield, founder of Brand Yourself, where I empower entrepreneurs, executives, and agency owners to turn their personal stories into impactful, value-driven brands. With over 13 years of experience in brand strategy, I know how to help you craft messaging that connects authentically with your audience, positions you as an expert, and drives real results.
At Brand Yourself, I combine proven strategies with my trademarked CANDID Content Framework to create personalized brand messaging that’s bold, authentic, and unapologetically you. From content creation to personal brand positioning, I’ll help you turn your story into a strategic asset that makes content creation way less painful. (Seriously, no more staring at a blank screen wondering what to say.)
Let’s make your personal brand the marketing asset it was meant to be—and have some fun doing it.
Identify what makes you different and how you want to present yourself to the world.
Develop messaging and marketing materials that reflect your true self.
Use your unique voice to build connections and grow your business.
Businesses and marketers face an important question: how “real” will you be on social media? We all see popular brands who keep their social media super professional – like Anthropologie or Williams Sonoma. But we also see successful brands that are much more raw and unfiltered like Gary Vaynerchuck. Then, there are brands that fall somewhere in between, like Chip and Joanna Gaines’ Magnolia brand. With so many successful brands sharing content with different degrees of what’s usually considered to be professional, how can you know which approach is right for you?
Tami Enfield, a renowned brand strategist and marketing expert, guides you through the CANDID Content Framework™. This revolutionary methodology is designed to help entrepreneurs, influencers, and content creators confidently develop a genuine online presence. Whether you’re struggling to connect with your audience or seeking to elevate your brand, this podcast offers insightful interviews, engaging discussions, and actionable strategies to bring your brand to life.
This interview with Tami Enfield, a highly sought-after brand strategist, social media expert, and creator of the CANDID Content Framework™, explores how authenticity can be your greatest asset in building meaningful connections with your audience, fostering trust, and ultimately driving sales.
Everyone in the content marketing world talks about narrative marketing and how, if you lead with empathy and tell a story, you will create more meaningful connections. Don’t we
This is NOT an exercise in creating copy/paste content from ChatGPT. I repeat: this is NOT a prompting tip to have AI write your content for you. Now that we’ve settled that –
This past spring, the Brand Yourself team went to Social Media Marketing World to get up-to-date information on digital marketing trends and our industry’s “what we sho
