Facebook Archives | Brand Yourself Consulting

Facebook’s BIG Changes For Pages

Facebook Pages has rolled out several changes recently. The changes are designed to improve user-friendliness and aesthetics. The look of your Page has likely been updated with a new layout! If not, here’s a look at what you’re in for! Updated header layout. Your Page’s profile picture is now smaller and aligns with the bottom […]

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When Parents Join Facebook

It finally happened. Mom or Dad created their own Facebook page. Should you add them as a friend? Do they even know what Facebook is? Oh goodness, did they just post a google search in a Facebook status? Oh no, did they comment on my best friends’s Facebook page ten times today? Please, no. Stop. […]

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Gear Up for Fall: Update Your Business Facebook Profile Pictures and Cover Photo!

If you’re ready to hop on the “back to school bus” by getting back to business, updating your business profile picture and cover photo will help give you social media profiles a new, seasonal look. Here’s some great tips on how to update your profile picture and cover photo. Remember: your profile picture and cover […]

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Work-Life Balance for the Social Media Manager

Between your smartphone and your computer, you can hardly escape from the 24/7 world of social media that demands your attention. Notifications are constantly popping up, from both your personal accounts and your clients’ accounts. It seems like the retweets, the likes, the shares, the comments, and the persistent internet trolls never sleep. Ever. If […]

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Why You Should Consider Your Current Social Media Followers

When was the last time you ‘liked’ a business page on Facebook not knowing ANYTHING about the company or having experienced their brand/product for yourself? Probably NEVER (unless your friend just started up a business and you felt obligated to support her). You ‘like’ a page on Facebook or start following a brand on Twitter […]

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Facebook Insights Explained | Brand Yourself Consulting

Do you know when your fans are online? When the best time to post to your page is? What types of posts work best with your audience? Who is interacting and engaging with your page? You can see all of this information within your Facebook Insights. All Facebook Administrators will have access to this information […]

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5 Items Your Facebook Page Needs to Succeed

We manage a lot of Facebook Pages. We have had time to determine what makes a Page succeed. Here are our top 5 items you need to achieve Facebook marketing success! Good graphics. Consistent branding is what builds trust with your online influencers. We also call this social proof. If the graphics on your Facebook […]

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Facebook Page Engagement Rate

While you might have different purposes for engaging fans on Facebook, every business will want to know what content creates the most interaction from their fans. If you know what types of content motivates your fans to interact with your page – you can publish that type of content more often to best utilize your […]

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Does Your Social Media Strategy Encourage Mobile Interaction?

Did you know that more than half of Facebook users access the site through their smart phones and mobile devices? Have you considered how this would impact your Brand? How this would impact your social media strategy? This past May, AdParlor research showed that users accessing Facebook via mobile device are fifteen times more likely […]

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Things to Consider Before Launching Your Social Media Campaign

I have been attending the Social Media Success Summit 2012 and while listening to the Keynote Speaker Jeremiah Owyang, I heard an interesting comment – it went something like: ‘Would you fly in a plane with someone who didn’t have their pilots license? Have an operation performed by someone who wasn’t a doctor? {Heck no, […]

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